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A: The Jugle Google effect.
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Looks like the culmination of Architectures of Control in Design: “The Design with Intent Toolkit aims to help designers faced with ‘design for behaviour change’ briefs. The poster* [PDF] features 12 design patterns which recur across design fields (interaction, products, architecture), and there are also 35 more detailed here on the website. Some of the names will be unfamiliar, but we hope the patterns and examples will be understandable, and inspire your own concepts.”
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